Computer Engineering and Informatics (CEI) students form Middlesex University Dubai excelled at the Emirates NBD Open UAE Challenge held at the University of Sharjah on 29 November 2018. Four teams comprising 14 students from MDX Dubai presented their prototypes and business ideas, addressing one of the give challenge statements proposed by Emirates NBD. Our students walked away with the first and second place, winning cash prizes of AED 5,000 and AED 3,000 respectively for their performance.
First year IT students Lavesh Bhatia, Rithik Makhija, Reham Salman and Atul Kamath (Team CryptoBankers) gained first place for presenting a Gamification solution to increase customer engagement and attract new young customers to the bank through their mobile app. The team impressed the jury with a featured packed mobile app backed by a sound business logic.
Team Airshare, comprising third year engineering students Asad Sayeed, Mohammad Taha, Haseeb Mohammed, Ryan Jayaprakash and marketing student Ronil Deshpande won the second place for their idea on educating customers about financial decision making using Gamification via a mobile app.
The rest of the Middlesex teams comprised Amal Nazeer, Abdul Rahim, Khushal Rana (Team MDX Redd), and Allen Raju Mathew and Joseph Limeta.
The competition originally kicked off in September, followed by an awareness session held on campus in October, after which the teams registered for the competition. The final demo day witnessed 14 teams from 7 different universities across the UAE competing for the winning idea. Middlesex University Dubai had the highest participation with four teams.
A huge thank you to Jaspreet Sethi, Lecturer in Computer Engineering and Informatics, who coordinates the student competitions for the CEI Department and also mentors them.
Find out more about our CEI programmes at www.mdx.ac.ae/courses