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MDX Team in Top Six Worldwide at CIMA GBC Finals


Middlesex University Dubai’s team Veritas, the regional winner of the CIMA Global Business Challenge, has finished in the top six teams across the globe, at the GBC 2012 finals in Sri Lanka.

The team, consisting of Priya Philip, Prachi Mehta, Farheen Naseer and Pratibha John, was named as one of the finalists after the first round of the competition. They were given a fresh challenge in the second round to develop a new set of strategic recommendations in just four hours. The recommendations were presented to the panel of expert judges from CIMA, Barclays and Unilever, who evaluated each of the finalists on their approach, critical thinking skills and ability to solve problems under pressure.

Prachi Mehta was also nominated as one of the three finalists in the individual category for the GBC Future Business Leader, out of 88 participants at the GBC finals. Prachi says: “I am very happy and proud of what we have achieved and learned by taking part in the GBC. It has been an exciting and eye opening experience, and we are definitely coming back next year for that trophy!”.

Mrs. Vijaya Kumar, lecturer in accounting, who accompanied team Veritas to Sri Lanka as their mentor, commented: “The field was competitive right from the start and the team worked very hard. Their unwavering commitment, tireless preparations and positive attitude got them to the very end of an amazing journey that started six months ago. The team gave Middlesex University Dubai an opportunity to shine on the global stage, and represented the UAE and the region with class, confidence and professionalism.”

The GBC is an annual competition organised by the Chartered Institute of Management Accountants (CIMA) and this year’s event was the sixth instalment, with more than 14,000 participants from across the globe.

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