BA Honours Advertising, PR and Branding

September

START

3 Years

DURATION

Full Time

ATTENDANCE

Dr David Tully

COURSE LEADER

AED 59,947 - Year 1 AED 59,947 - Year 2 AED 59,947 - Year 3

FEES TOTAL

Undergraduate Programmes

This dynamic programme in Advertising, PR and Branding directly responds to an ever-changing business and technology environment. Our degree was developed with industry partners to provide you with the skills you need to succeed. It responds to the new ways people consume, create and share content in the digital era, and recognises that the creation and management of brands are crucial skills for those working in advertising and public relations.Middlesex University Dubai was awarded ‘Best Media Centre’ in the region at the Forbes Middle East Higher Education Awards 2019. &nbsp;International Advertising AssociationThe Middlesex University Dubai&nbsp;"BA (Hons) Advertising, PR, and Branding"&nbsp;programme is accredited by the International Advertising Association (IAA),&nbsp;one of the world’s most influential networks of marketing and marketing communications professionals. Established in 1938, the International Advertising Association is the only global association that represents all spheres of the marketing and marketing communications industry.&nbsp;Middlesex University Dubai has joined forces with the IAA to provide our students the opportunity to network with IAA's industry members, receive concessions or free admission to IAA's Global Events, access the latest, global, marketing and communications content, and attend&nbsp;professional training led by the world's most respected experts. IAA qualifications are highly sought after by employers, and map alongside our own degrees, ensuring we are equipping our students with the best opportunities for a successful career in the creative industries.&nbsp;&nbsp;Students enrolled on the&nbsp;"BA (Hons) Advertising, PR, and Branding"&nbsp;programme can avail complimentary IAA Student Membership until graduation.

An Introduction to the Programme

WHAT YOU WILL STUDY ON YOUR BA HONOURS ADVERTISING, PR AND BRANDING PROGRAMME.

PROGRAMME CONTENT

PROGRAMME MODULES

COURSE OVERVIEW

For admissions related enquiries, Kindly contact our admissions team On 0097143678100/009714375 1212 alternatively you can email on admissions@mdx.ac.ae

English Language Requirements (Undergraduate)

WE ACCEPT APPLICANTS FROM A WIDE RANGE OF DIFFERENT CURRICULUMS

ENTRY REQUIREMENTS

Classes are held at our Dubai Knowledge Park campus Monday to Friday between 8:30am and 6:30pm (Please note: there will be No Classes scheduled on Friday’s between 12.00pm to 2.00pm). Additional sessions may be scheduled over the weekend or holiday periods and you should expect to receive notice of these in advance.You will be actively involved in a range of learning, teaching and assessment approaches as part of your programme. These approaches ensure that you are involved and engaged by placing you at the centre of your own learning. You will be required to actively participate in learning activities and engagement with your fellow students, both individually and collaboratively. Faculty increasingly use existing and emerging technologies and your programme will be facilitated using a variety of media and online tools (My Learning on UniHub, podcasts, wikis, etc.) which will allow you access to a diverse range of online resources and learning materials. By engaging in e-learning you will also be developing skills of which are essential for your learning and highly valued by employers. Such skills including flexibility, communication, IT skills and team work.

TEACHING

WORLD-CLASS FACULTY WITH A WEALTH OF INDUSTRY EXPERIENCE.

Undergraduate Programmes FACULTY

Explore approaches to working in a diverse range of organisations, including the corporate or marketing communications divisions of commercial or charitable organisations, through to specialist advertising and PR departments in specific media industries. As a graduate, you can start a career in internal communications or information management, work in the communications department of commercial or non-profit organisations, or work in a PR or Advertising Agency. With contemporary skills in media, successful students will also be able to commence their careers with radio and/or TV broadcasters, publishing firms, film companies, as well as magazines and newspapers. We have been involved in several student conferences arranged by the Middle East Public Relations Association (MEPRA) and our students have won the B-Hive Competition run by MEPRA for the past two years.

WHERE YOUR UK DEGREE WILL TAKE YOUR CAREER.

FUTURE CAREER AND EMPLOYMENT

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