Partnership to explore opportunities for collaborative research, sharing of expertise, guest lectures and student internships
Recognizing mutual interest in the areas of tourism, marketing, communications, research and education, Middlesex University (MDX) Dubai and AVIAREPS signed a Memorandum of Understanding (MOU) on November 1st, 2020 to promote cross industry engagement, collaboration and expertise sharing between the two entities.
With the establishment of the MOU, both parties will explore opportunities to further develop international best practice across a number of fields through the sharing of knowledge, collaborative research, guest lectures, events, and student internships.
AVIAREPS, the global marketing, sales and public relations representation leader specialized in tourism, aviation, hospitality and trade promotion has 67 offices in 47 countries around the world, including an office located in Dubai, which looks after client activities throughout the G.C.C. and the Levant. As a group, AVIAREPS has a portfolio of over 150 travel and tourism clients worldwide. Through the MOU, AVIAREPS will act as both a key partner and liaison between Middlesex University Dubai and international destinations, offering unique internship opportunities for students and graduates, as well as guest lectures by industry leaders, joint research projects, and other unique collaborative programs that involve the university’s faculty, undergraduate and graduate students.
Commenting on the new collaboration, Glenn Johnston, Vice President Middle East and Global Public Affairs at AVIAREPS: “AVIAREPS passionately believes in the pursuit of professional excellence, and connecting international best practice with local expertise to create a better, more-meaningful, peaceful and wealthier world. We actively seek international partners with shared values, and as a result we are very excited to now be partnered with an internationally distinguished institution such as Middlesex University Dubai. We look forward to both providing professional guidance to the university’s young talent, as well as learning from them.”
Dr. Cody Morris Paris, Deputy Director for Academic Planning and Research at Middlesex University Dubai, echoed this sentiment, “Middlesex University Dubai is dedicated to transforming our students’ potential into success through excellence in teaching & learning that prepares them with the skills, knowledge and experiences to reach their professional goals. This collaboration with AVIAREPS will provide distinctive opportunities for students to enhance their classroom learning through professional experiences, networking, and applying their knowledge and skills to ‘real-world’ case studies and supporting faculty in joint research projects with AVIAREPS,”