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Wednesday Research Seminar Series - The Subversion of Women’s Anger in Travel Guidebooks

Event information

START DATE 04 November 2020


END DATE 04 November 2020

We are pleased to invite you to our Wednesday Research Seminar. It will be held online on 04 November from 4pm via Microsoft team platform.    

Click here to join the meeting

Wednesday Research Seminar Series was launched in 2008, and has featured more than 280 presentations to date. The seminars provide a forum for researchers to share their work. Presenters include faculty from Middlesex University Dubai and other universities in the United Arab Emirates, as well as researchers from other global institutions. Heather will deliver seminar on:  

“The Subversion of Women’s Anger in Travel Guidebooks”  

Heather Jeffrey and Siân Stephens      


Guidebooks have a privileged role in tourism, they direct not only the gaze but also bodily engagements with the destination. Taking account of this influential role, surprisingly few feminist leisure scholars have engaged guidebooks as a source of data. This presentation aims to address this gap by utilising feminist critical discourse analysis (FCDA) to explore the women’s travel advice section in Lonely Planet on-line for destinations identified by travel bloggers as the most dangerous for women travellers (Fergusson & Fergusson, 2019). The results of the FCDA reveal that Lonely Planet ‘advice’ acts to discourage and subvert the anger women travelers’ experience when confronted with gender based violence. The ‘guidance’ offered to women travelers transmits the message that anger at misogyny and sexual violence is not legitimate when a woman is not at ‘home’ and entails the assumption that feeling (or displaying) anger when abroad is culturally inappropriate. The subversion of women’s anger in guidebooks may mean that women feel they must accept behaviours they find unacceptable, or that reporting the incident would be culturally disrespectful. Our findings must inform future guidebook writing if guidebooks are to ethically provide information to travelers.    


Dr Heather Jeffrey completed her PhD at Middlesex University, London in 2017, her thesis is entitled A Discursive Analysis of Women’s Femininities within the Context of Tunisian Tourism. Heather joined Middlesex University, Dubai after having held faculty positions at the University of Bedfordshire, Middlesex University London, and the University of East London. Heather’s research interests centre on social inequality, qualitative methods, and gender studies and she was pleased to have been invited to become a member of the European Commission-funded International Network for Comparative Analysis of Social Inequalities in 2016. More recently Heather is an associate for the non-profit organisation Equality in Tourism and a dissertation reviewer for the Gender and Feminist Geographies Research Group at the Royal Geographical Society. In addition to creating scholarly outputs, Heather has written for the Huffington Post on issues related to tourism, gender and academia.

Heather's co-author Dr Siân Stephens completed her PhD at Middlesex University in 2015, before which time she worked with a number of national and international charities. Siân co-leads the Business Ethics, CSR and Governance research cluster and is the Assistant Director of Undergraduate Programs for the Management, Leadership and Organisations Department of the Business School. 

Looking forward to seeing you at the seminar!  

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