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Staff Detail

Heather L. Jeffrey

Dr Heather L. Jeffrey

ROLE: Senior Lecturer Campus Programme Coordinator – MSc International Hospitality & Events Management and MSc International Tourism Management
SCHOOL: School of Business
CONTACT: +971 (0)4 367 8100
EMAIL: h.l.Jeffrey@mdx.ac.ae
  1. Biography
  2. Qualifications
  3. Research

  • Biography

    Dr Heather Jeffrey holds a PhD from Middlesex University (UK), and has worked as a lecturer and visiting lecturer in London, Malaysia, Argentina, and Tunisia. Heather is a passionate advocate for women’s equality and empowerment within male dominated sectors, and has published her research on tourism and women’s right in scholarly journals and popular media outlets such as The Huffington Poster.

    She is an associate at Equality in Tourism and a dissertation prize coordinator for the Gender and Feminist Geographies Research Group at the Royal Geographic Society. Her teaching and research interests include Gender Studies, Geography and Mobilities, Postcolonial Theory and Research Ethics and Methods. She has supervised dissertations at both undergraduate and postgraduate level.

  • Qualifications

    Ph.D. Middlesex University Business School, London

    Previous Positions

    • Lecturer, Middlesex University, London (2014-2016)
    • Visiting scholar, Monash University Malaysia (2017)
    • Visiting Scholar, Universidad Nacional de Cordoba, Argentina (2016)
    • Visiting lecturer, Institut Supérieur de Tourisme Sousse, Tunisia (2015)
    • EU Funding Executive, Home Office, Intelligence Directorate, London (2013)

    Awards and achievements

    • 2017 British Council Grant, funded workshop attendance, Newton Researcher Links Workshop: Sustainable HRM in African Tourism
    • 2016 British Council Grant, WK 204154386,funded workshop attendance, Newton Researcher Links Workshop: Advancing Maternity Protection in Malaysia - Meeting Social Welfare and Business Needs, and Contributing to Economic Development.
    • 2016-2020 Horizon 2020-Marie Curie-RISE(Research & Innovation Staff Exchange) INCASI project (International Network for Comparative Analysis of Social Inequalities) funded by the European Commission. H2020-MSCA-RISE-2015 Project No 691004 [Pedro López-Roldán (PI)] funded secondment
    • 2013-2016 Middlesex University Business School PhD Studentship
    • 2011 Middlesex University Chancellor’s scholarship for academic excellence
    • 2011 Aerosphere’sScholarship for academic excellence

    Membership of professional bodies and associations

    • Associate Equality in Tourism
    • Dissertation prize coordinator: Gender and Feminist Geographies Research Group, Royal Geographical Society
    • Marie Skłodowska-Curiefellow

    Referee for Journals

    • Managing Editor e-Review of Tourism Research
    • Editorial Review Board Tourism Planning and Development

  • Research

    Research Interests

    • Tourism and Gender Studies
    • Geography and Mobilities
    • Postcolonial theory
    • Research ethics and methods
    • Discourse Analysis and qualitative methodologies

    Recent Publications

    Sposato, A. M. and Jeffrey, H.L. (forthcoming). Inside-Out Interviews: Cross-Cultural Research in China. Management and Organization Review

    Jeffrey, H.L. and Rumens, N. (Forthcoming) The Influence of Tourism on Tunisian Femininities. In Novelli, M. Adu-Ampong, E. and Ribeiro, A. eds. Routledge Handbook of Tourism in Africa. Routledge

    Jeffrey, H.L. (forthcoming) Maternity Protection and the Tunisian Tourism Industry. In Ndiuini, A. and Baum, T. eds. Sustainable HRM in tourism in Africa. Springer

    Jeffrey, H. L., Ashraf, H., & Paris, C. M. (2019). Hanging out on Snapchat: disrupting passive covert netnography in tourism research. Tourism Geographies, 1-18.

    Jeffrey, H.L. (2018) Tourism and Gendered Hosts and Guests, Tourism Review

    Jeffrey, H.L. (2018) Tourism and Women’s Rights in Tunisia. In Cole, S. ed. Critical Voices on Gender, Tourism and Women's Empowerment. Wallingford: CABI

    Jeffrey, H., Riccio, A., & Paris, C. M. (2018). Let’s Sit at the Table for Women’s Empowerment. e-Review of Tourism Research, 15(4/5).

    Jeffrey, H.L. and Bleasdale, S. (2017) Tunisia: Mass Tourism in Crisis? In: Harrison, D. and Sharpley, R. eds. Mass Tourism in a Small World. Wallingford: CABI

    Jeffrey, H.L. (2017) Gendering the Curriculum while Becoming an Academic, Anatolia, special issue on gender in the tourism academy

    Munar, A.M. Caton, K. Eger, C. Jeffrey, H.L. Khoo-Lattimore, C. Lynch, P. Morgan, N.J. and Yang, E. (2017) The beauty and the abuse: a handbook on relationships and emotions in academia. Copenhagen. ISBN: 978-87-998210-2-0

    Media Engagement

    Editorial for The Caterer Middle East: https://www.caterermiddleeast.com/people/opinion/78663-opinion-dr-heather-jeffrey

    Interview with Patrick Ryan for The National: https://www.thenational.ae/uae/beyond-aid-how-a-uae-social-enterprise-is-creating-opportunities-for-women-in-developing-countries-1.741064

    Regular contributor to the Huffington Post: http://www.huffingtonpost.co.uk/heather-jeffrey/

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