The Grand Finale of the MDX- Inter University Case study Competition 2015-16 was held on February 23, 2016.It was a highly competitive and exciting event with team demonstrating excellent research, analysis presentation skills with a rigorous Q & A session. The finalist teams presentations were much appreciated by the judges and audience.
The judging panel besides Senior Middlesex Faculty consisted of prominent professionals from the on line shopping sector: Souk.com, Shedd-Dubizzle, Landmark Group, Al Futtaim e-commerce, Reckitt Benckiser and Alpen Capital. The event was sponsored by Rivoli Group and Al-Futtaim Logistics.
The winners and runners up were as follows:
Winners : Team Revenution ( Middlesex University Dubai) – AED 10,000 and Mon Blanc writing instrument
1st Runner up: The Originals ( Middlesex University Dubai- AED 5000
2nd Runner up: The A team ( Amity University Dubai ) - AED 5000
3rd Runner: Team Galactic (SZABIST Dubai) – Mont Blanc leather goods
Special category of award was also given, which were as follows:
Best Presenter: Melissa Lobo ( Team Originals) – prize sponsored by Mont Blanc
Best Case Analysis: (Team Ophiuchus – BITS Dubai) - prize sponsored by Mont Blanc
The case study competition was organized the team of Ms Muneeza Shoaib, Dr Vijaya Kumar and Ms. Neelofer Mashood.