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Wednesday Research Seminar Series

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START DATE 03 May 2017
START TIME 04:00 PM
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END DATE 03 May 2017
END TIME 05:00 PM

An institutional analysis of the nature of corporate social responsibility (CSR) reporting in a developing country context: A case study of the Indian petrol and gas industry

 

Shilpi Banerjee

Royal Holloway, University of London, UK

Abstract

The evolution of corporate social responsibility (CSR) in the Indian petroleum and gas industry from a philanthropic/charity based model to a more ‘institutionalised’ corporate giving model in recent years has marked a dynamic shift in the ways companies define their CSR and report about their CSR to stakeholders. This shift is demonstrated by a remarkable growth in CSR spending, growth in corporate codes of conduct, CSR legislations and social reporting in recent times. Companies today attach greater importance to their social and environmental impacts, embracing various CSR initiatives, engaging more with the local communities and displaying a ‘nationalistic’ and ‘patriotic’ fervor in all their CSR activities indicating a de-globalisation of CSR.  In my Ph.D. thesis I argue how this rapidly changing CSR landscape indicates CSR being ‘enacted ceremoniously’ as a response to perceived expectations arising from various institutional pressures that has led to a corporate commitment for communicating CSR reports. The findings of the study indicate how companies CSR reporting has taken new forms since the launch of the Companies Act of 2013 and how this can be understood as a new form of ‘ceremonial myth’ little more than a symbolic action meant to testify the company’s good faith and its adhesion to shared beliefs in order to gain legitimacy.

Biography

Shilpi has a Ph.D. in Business Management from the University of London, UK. Her areas of specialization include social issues in management; CSR and corporate governance; stakeholder engagement strategies; CSR and sustainability approaches in global/local contexts and corporate governance systems and framework (with a special focus on developing countries). She is also interested in social entrepreneurship and social transformation models. Shilpi has more than 10 years of international experience in teaching, research and academic administration. She has taught Public Policy and Public Administration to Bachelors and Masters students at the University of Delhi, and has co-supervised projects in Business Management for international graduate students in Royal Holloway, University of London. She is also an experienced case study writer and has written business and policy case studies and teaching notes for ACRC (Asia Case Research Center, School of Business, University of Hong Kong) published by the Harvard Business Review. She has conducted workshops for faculty and students across universities in Asia and Europe on case study teaching and writing, and has organised and delivered international level case study competitions. She is a member of CRIS (Centre for Research into Sustainability, Royal Holloway, University of London), BAM (British Academy of Management) and the Society for Business Ethics (SBE).

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