Learning and Teaching Interests
Ms. Muneeza Shoaib ( Lecturer Business School ) has contributed to the most recent edition of Kotler & Keller’s popular marketing textbook – (2015) Marketing Management: Global edition has been published by Pearson.This Textbook is used at Middlesex University Dubai in the postgraduate module MKT 4810- Marketing Management.
Case Reference no. 513-057-1
Case Reference no. 313-205-1